Department for International Trade (DIT)
The key research objectives for this project are: To understand international perceptions of the UK and track changes over time: Measure levels of awareness and perceptions of the UK’s strengths and capabilities among international businesses and perceptions of the UK as an investment destination/trade partner Assess the overall likelihood (and appetite) of international businesses to trade with or invest in the UK against key international countries Measure levels of awareness and understanding of the GREAT brand among international businesses within specific markets Benchmark key attributes of selected other countries (e.g. Germany and the USA) and compare performance against the UK The supplier will be required to survey businesses in fourteen (14) core countries: Australia, Brazil, Canada, China, France, Germany, India, Japan, Mexico, South Africa, South Korea, Turkey, United Arab Emirates, United States. The supplier will have the capability to...
Consulting - Tender opportunity