Formative Research for IWM London Exhibition 'War in the Mind'

This tender seeks to find a professional company to undertake formative research on the forthcoming War in the Mind Exhibition at Imperial War Museum London.

 

In partnership with UKRI, War and the Mind will challenge visitors to rethink war through a psychological prism. Wars are not simply a quest to physically destroy or protect. They are fought within and for our minds. This exhibition will open in Autumn 2024.

 

The museum wishes to explore the target audience’s relationship and understanding of the exhibition topics and themes to help facilitate the creation of an open and accessible exhibition.